The press conference is one of the most important means of coordinating the relationship with customers. The conference is a product of the development of the times. Today, there are more and more types of conferences. The main types are: press conferences, media conferences, new product launches, etc. The preparatory work for the conference has been plaguing many people. Let’s talk about the preparations for the press conference with Jiuzhou Event Planning Co., Ltd., which has more than 20 years of planning experience.

The first is the information provided to the media. The information is generally stored in the form of a tote bag or a paper bag. It is sorted and organized, placed in a certain order, and distributed to the news media reporters in a sequence before the press conference to save time. Each time the Jiuzhou Event Planning Co., Ltd. prepares for the conference, it will carefully prepare the above materials to avoid misplacement, waste time and affect the company's image.

The order of data placement should generally be: meeting agenda, press release, speech speech, speaker's introduction (which can include position, earned grades, some experiences, etc.), company brochure, product description materials (new product news release) Need, other can be omitted), business cards related to pictures, souvenirs, corporate news (for further interviews after press release, contact with interested customers, etc.), blank letterhead, signature pen, etc.

Followed by the confirmation of the press conference spokesperson

The press conference is also a good opportunity for the company's key personnel to deal with the media. It is worth cherishing. The image of the spokesperson of the press conference represents the image of the company and will have a major impact on the public's perception of the company. Therefore, it is especially important to select a spokesperson carefully and select a spokesperson with high quality, deep learning and good qualifications. Jiuzhou Event Planning Co., Ltd. will confirm the press conference in advance and communicate in advance to make suggestions for its speech.

The selection of the spokesperson can start from the following aspects:

1. One of the company's leading figures - the spokesperson should be in the company's important position and have the right to speak on behalf of the company.

2, good appearance and ability to express. The spokesperson's knowledge should be rich, with clear and clear language skills, ability to listen and responsiveness, appearance and body language, neat and decent.

3. The ability to implement the original plan and make flexible adjustments.

4, with on-site control capabilities, can fully control and mobilize the atmosphere of the conference site.

Finally, the reporter’s question and answer time preparation

After the general press conference, reporters will be asked to answer questions or interviews. The reporter's question and answer is usually carried out after the speech of the press conference. The question and answer can increase the reporter's understanding of the spokesman of the conference and enhance the reporter's news. The information of the conference is mastered. When answering a reporter's question, it is generally answered by a main respondent. If necessary, if it involves a professional problem, it is assisted by others. Interviews are usually conducted after the press conference. The interviewees are generally leaders or representatives of the masters. They have a high status and high quality, which can enhance the impact of the conference. The high-end event planning company Jiuzhou Event Planning Co., Ltd. has rich experience in interviewing reporters and reporters. It can communicate with customers and media in advance to avoid unnecessary troubles and win praise from customers.

In the early stage of the press conference, the organizers should do a preliminary preparation work with the media reporters, prepare the outline of the problem, and reach an agreement before they can ask questions at the press conference, which will lead to bad results and affect the smooth holding of the conference.

Website：http://www.jiuzhouplanning.com/EN/

Free Hotline: 400-819-1976 

Mobile: +8613911354921