Which is better for the Hangzhou press conference? What are the tips for the press conference planning?

With the progress of the times, there are more and more types of conferences. Nowadays, the main types are: press conferences, media conferences, new product launches, etc. Such a variety of press conferences often make people unable to start, and then let the nine boat event planning company with more than 20 years of planning experience to introduce some news conference tips, so that you can be more comfortable in the future planning.

The first is the operation skills of the press conference.

1. The title selection of the press conference

Press conferences are generally held for events of great interest to the business and media interest. Each press conference will have a name that will be used in all forms of presentation about the press conference, including invitations, conference materials, venue layouts, souvenirs, etc.

When choosing the title of a press conference, you should generally pay attention to the following points: Avoid using the words of the press conference. China has strict declaration and approval procedures for press conferences.It is best to explain the main content of the conference in the title of the conference. For example: “A new company 2017 new product launch conference”; usually, it is necessary to play the time, place and organizer of the conference. This can appear in a slightly smaller font under the head of the conference; sometimes, you can choose a symbolic title for the conference. At this time, it is generally possible to adopt a theme plus a subtopic. The subtitles explain the content of the conference, and the theme shows the main meaning that the company wants to express. Each time Jiuzhou Event Planning Co., Ltd. undertakes the press conference activities, it will reach an agreement with the customer in advance on the title, and plan around the title to avoid the customer wasting unnecessary time.

2, the timing of the press conference

The time of the news release is usually also the time when the news is broadcast or published. Because the time for most print media to publish news is on the second day of information acquisition, it is advisable to arrange the time of the conference as much as possible on Monday, Tuesday and Wednesday. The meeting time is guaranteed to be around 1 hour. Ensure the live effect of the conference and see the results after the conference.

The press conference should try not to choose early or evening in the morning. Some organizers have polite considerations, and some hope to have lunch or dinner with reporters after the press conference, which is not desirable. If it is not a long-time invitation to an experiential press conference, there is generally no need to make similar arrangements. There are some major events in the form of dinner parties, and reporters will also be invited to attend. However, the content of the press release should be arranged at the initial stage, at least to ensure that the interview work of the reporter can be completed earlier, to ensure that the media publish the next day. In the choice of time, we must also avoid important political events and social events. The media's large-scale coverage of these events will dilute the dissemination effect of corporate news conferences. Jiuzhou Activity Planning Co., Ltd. is very good at controlling the holding time of each conference event, and each conference event will be well received by customers.

3. Placement of the press conference

The venue can choose to be outdoors (the scene of the incident, easy for photographers to take photos), or choose indoors. Depending on the size of the conference, the indoor conference can be arranged directly at the corporate office or at the hotel. The hotel has different star ratings. From the perspective of corporate image, important conferences should choose five-star or four-star hotels.

The hotel has different styles, different positioning, choose the style of the hotel to pay attention to the content of the conference. Also consider the location of the convenient transportation and easy to find. Including the distance from the main media, important people, whether the traffic is convenient, parking is convenient.

When the publisher is looking for a place for a press conference, the following questions must also be considered:

The number of conference rooms, the size of the podium, projection equipment, power supply, set, chest microphone, remote microphone, related services, accommodation, wine, food, beverages, reasonable price, and waste of space.

Background layout: theme background board, content includes theme, meeting date, and some will be written on the city, color, font attention to beautiful and generous, color can be based on enterprise VI. Will the hotel arrange it on its behalf.

The exterior of the hotel is arranged: such as banners outside the hotel, vertical frames, floating balloons, arched doors, etc. Whether the hotel is allowed to be furnished. Does the local city appearance authority have restrictions? Jiuzhou Event Planning Co., Ltd. has rich experience in selecting the location of the conference, and customer feedback is good.

4. Place the seats in the press conference

Placement method: The conference is usually placed on the rostrum plus the following desks. Be sure to identify the podium personnel. A card is required to facilitate the reporter to record the name of the speaker. The principle of placing is that "the high position is leaning against the front, and the person is leaning against the back."

Many conferences now use only the moderator and the seats on the podium, and the VIPs sit in the first row below. Some informal, discussion-oriented meetings are round-table.

The press conference for placing back the type conference table has also appeared more now. The spokesperson sits in the middle and visits the journalists on both sides and on the opposite side to facilitate communication. At the same time, it is also beneficial for photographers to take pictures. Jiuzhou Activity Planning Co., Ltd. is very sophisticated in its arrangement, and will pay attention to the reservation of seats. Generally, some seats without tables will be prepared later.

5. Other props arrangement at the conference

The main items are microphones and audio equipment. Some of the things that need to be displayed on the computer include projectors, laptops, online, Internet connection devices, projection screens, etc. The related equipment must be repeatedly debugged before the release meeting to ensure that there is no failure.

The background layout and peripheral layout of the press conference site need to be arranged in advance. Generally, there are guide signs in the lobby, elevators, and corners. Generally, the hotel has this service. Please kindly welcome the hostess in advance. If it is to arrange a press conference within the enterprise, it is also necessary to arrange personnel to do journalist guidance work. Which is better for event planning companies? Jiuzhou Activity Planning Co., Ltd. pays attention to the details, and the materials are counted by special personnel to ensure the normal progress of the conference.

Jiuzhou planning group, after more than 20 years development with 100,000 successful cases, professionally concentrates on the planning of all kinds events,like launch ceremony, completion ceremony, signing ceremony , foundation stone laying ceremony, opening ceremony and so on.Jiuzhou planning international chain is a high-end transnational planning company.

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