How to find the characteristics of a good exhibition company and high-quality exhibitors

An excellent exhibition company must be accompanied by a group of high-quality exhibition talents. Jiuzhou Exhibition Company has always attached great importance to the selection and training of exhibition participants. Along with the rapid development of the convention and exhibition industry across China, the shortage of exhibition talents has become increasingly prominent. The lack of high-quality talents has become a bottleneck restricting the development of China's convention and exhibition industry. So, what kind of qualities should the exhibitors have? Let the Jiuzhou Exhibition Planning Company take you to find out more.

1. Broad knowledge theory literacy

The so-called knowledge theory literacy refers to the exhibition-related knowledge that must be possessed by the exhibition professionals, which constitutes the basic content of the training of exhibition talents.

2. Unique planning and innovation ability

Throughout the successful experience of well-known exhibitions at home and abroad, nothing more than "always do new". And these constant "new" comes from the unique planning and creative ability of the exhibition planning and marketing staff. It can be seen that the unique ability to plan and innovate is the inherently high requirement of the exhibition for professionals, especially design and planning talents.

3. Strict organizational management capabilities

Management and organization issues exist in any exhibition enterprise or a convention and exhibition event; and the management of these enterprises or activities is guaranteed by the strict organizational management capabilities of the practitioners.

4. Skillful communication and coordination skills

Any event is a complicated project and is usually in a very complex social context. Therefore, for the exhibition practitioners, they need to have a good communication and coordination ability, and they must be able to communicate in real time, inside, outside, up and down.

5. Strong sense of service

As a service industry, the main content of the exhibition is to provide services for all types of exhibitors and visitors. Therefore, the success of an exhibition is the most important. Most of the exhibitors or visitors who often attend the exhibition come from other places. They are unfamiliar with local transportation, accommodation, catering, etc., so they should guide the service and let them have a happy mood to participate in the exhibition. It is also a professional quality test for the exhibitors. Frequently communicated with some customers, most exhibitors responded. When they arrived at the exhibition site, they could not find the staff of the organizing committee. They all disappeared. They didn’t pick up the phone, or they couldn’t see people at the scene. This is the lack of service awareness. .

Which is better for the exhibition company, the exhibition is the same as other tertiary industry departments, the key to success is to enable the client to get a satisfactory experience. This requires exhibition professionals to have a high sense of service and strong service capabilities.

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