Many people are overwhelmed by the process of event planning. The steps of the event planning, each step is very important!
First, the steps of the event planning
The implementation of large-scale event planning should be carried out according to the following ideas:
1. It is necessary to determine the activity as a project. Do you want to do this activity? Why do you want to achieve it?
2. Conduct investigations and feasibility studies. Large-scale event planning surveys have their own particularities, such as the content of the survey: the state's policies and regulations on large-scale activities, public hotspots, information on similar cases in history, site conditions, and time selectivity are all part of the survey. Feasibility study is a very important work step. The scope of research includes the social adaptability of large-scale events, including the social environment and the adaptability of the target public. The feasibility of financial adaptability and efficiency. From the perspective of efficiency, is it effective for us to save money on such activities? If I advertise in the media, it is more effective than doing large-scale activities, and large-scale events are not necessarily done. There is also the adaptability of social material levels. Large-scale activities require the use of many social substances, and many ideas also need material support. Therefore, planners need to grasp modern scientific research results. The last one is the adaptability of emergency response capabilities. What are the contingency measures? For example, outdoor activities should consider the weather conditions, and field activities should consider more safety facilities. These are the areas where we want to conduct feasibility studies.
3. Refining the theme and making ideas. In addition to personal creativity, we must emphasize the concept of group creativity. Today's era is no longer like Zhuge Kongming in the era of the Romance of the Three Kingdoms. It depends on a person to figure out what to do, but to plan by a group of different disciplines. This is not to annihilate individual creativity. The process of collective creativity always runs through the individual creative process. As a modern planner, it is the comprehensive and collective wisdom of multiple disciplines, not the masterpiece of a master.
4. Scheme argumentation. The plan must not only have arguments, but also the method of argumentation should be scientific. The planners who implement the project without strict scientific arguments are irresponsible. The scientifically proven planning plan is valuable, meaningful, and able to achieve the objectives of the activity and can be implemented.
Second, the implementation process attention issues
1. Implement operational design. We should attach great importance to the operational design of the implementation. We have seen that some organizations organize activities, even those undertaken by professional organizations. There are such problems: the creativity is very good, but due to the lack of operational design, there are many problems in the operation process, which violates the original spirit or fails to reach the original level. . Therefore, after the principle plan is determined, further operational design is required, and the operational design must include a more accurate financial budget.
2. Apply for approval procedures. Some people think that the approval is very cumbersome and afraid of trouble. However, in actual work, we should hope to get approval from the relevant units.
3. Implement management of operational procedures. Programmatic management is a scientific management consciousness. Only programmatic implementation can standardize and scientifically manage. Therefore, it is important to design a standardized procedure for operation.
4. Program training. In large-scale events, if the participating staff do not understand the overall planning intentions, they cannot provide constructive labor for the implementation of the large-scale activity strategy. Therefore, it is necessary to train the staff in the program, and only the knowledge can be contributed.
5. Design evaluation criteria. An assessment of a large event should have an accurate assessment criteria. After many programs are done well, they often neglect to do evaluation standards, which is not a professional embodiment. A qualified program should be designed at the time of planning so that after the completion of the program, a scientific assessment can be made based on the set criteria.
Third, the classification of event planning
Generalized planning can be divided into different types according to different standards. Usually people are used to classifying planning according to different industries:
1. Corporate planning. Corporate planning is the planning of various business management operations, such as corporate strategic planning, capital operation planning, human resource management planning, and logistics planning. The core marketing plan in the business field belongs to the category of corporate planning and is a branch of it.
2. Military planning. Military planning refers to various various plans implemented in various military activities. Such as various military strikes or military assaults.
3. Government planning. Government planning is just a variety of planning carried out by government departments, such as the government's planning for investment promotion, local development planning, and the planning of the police to establish the image of the national civil servant.
4. Cultural planning. Cultural planning refers to planning for the dissemination of culture and the promotion of patriotism, such as various planning activities for holding various cultural events and cultural performances.
Jiuzhou planning group, after more than 20 years development with 100,000 successful cases, professionally concentrates on the planning of all kinds events,like launch ceremony, completion ceremony, signing ceremony , foundation stone laying ceremony, opening ceremony and so on.Jiuzhou planning international chain is a high-end transnational planning company.
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