Which is Changsha Convention and Exhibition Company?

I believe that you know the "Three Character Classics", one of the three major reading materials of Chinese traditional Mongolian studies. Some of them are related to planning.

The three-character scripture of the event of the exhibition company! The success of the exhibition planning event is related to the significance of planning the exhibition. Is it possible to subtly mobilize the "human" factor? The answer is yes. That is an embedded forum or ceremony at the show. The relatively ordinary passive exhibition and exhibition will be upgraded to attract the active participation and integration of tourists, audiences and target customers. In many cases, customers only need to spend a few tens of thousands of dollars to achieve sound and color, effectively avoiding the relatively common process links such as issuing business cards, and realizing the active gathering of customers.

Fast and precise, easy to understand

As we all know, the exhibition site is not a closed conference room, the exhibition hall is empty, and it is inevitable that there will be echoes. Moreover, people in such an open exhibition environment are prone to some natural problems such as swaying, dazzling, left-handed, and lack of concentration; these are normal physiological reactions. It is precisely because of this that companies must strictly follow this principle when engaging in embedded forums or ceremonies. For example, the agenda should be fast and refined, and the content of the whole process should be easy to understand, not confusing, and more emphasis on form and momentum and the creation of atmosphere, etc., are all necessary.

Gift lure, gathering popularity

Usually, enterprises will distribute some small gifts during the exhibition. Of course, it is better than no, but how much the gift should be positioned, how much value and role it can play. This is very worthwhile for companies to purchase and configure. Ordinary gifts are not new, but the cost of too expensive gifts is too high; the popularity is not enough, the number is too much and many people are not the target group. This is indeed a dilemma. Therefore, we must be good at controlling the balance between the popularity of the scene and the distribution of gifts. The target participants will pay attention to the gifts. Ordinary visitors only symbolize the small items such as paper bags, so it is necessary to screen the crowd to ensure that the gifts are not blindly lost, but also to ensure that the entire brand is not harmed. The image of the atmosphere does not disgust the audience.

Re-engagement, multi-interaction

At present, the status quo of the exhibition site is only the distribution of information, please give a simple exchange of business cards, etc. In this case, it is obviously impossible for the audience and exhibitors to conduct in-depth negotiations, so it is necessary for exhibitors to find ways to enhance visitors. Experience and interactivity, to form an unforgettable impression, like some facilities and demonstrations used directly in the exhibition, to enhance the comprehensive understanding of the products and companies, to interact, let the other party talk about feelings, can It fully reflects the respect and humane care for the target group or the successful participants.

Treasury, anti-hybrid

China's convention and exhibition economy has developed in recent decades. In the periphery of many exhibitions, such as several convention and exhibition centers in Beijing, there are many community residents and some people who are ruined. They will mix the progress areas in different ways and collect them in large quantities. Gifts, single-page materials, eco-bags and other products, recycled materials are returned to sell waste paper, and other useful things are retained. Over time, it will form an “exhibition picking industry”. From this perspective, it will cause serious resource loss and waste.

To protect the order, the safety exhibition will be planned to be messy, and the equipment, exhibits, samples, even the equipment such as the patch panel need to be protected. This requires all the staff of the exhibitors to start from this venue. It is necessary to have a sense of prevention. All materials on the exhibition site should be well counted and effectively controlled, and be vigilant at all times. Don't take it lightly for those who attend the exhibition site, even those who are competitors. Don't think that everyone is very noble. Once the show ends, the phenomenon of losing important things and even the loss of important items will be regretted by then.

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