First of all, exhibition planning should focus on positioning. Special needs should be made to position the exhibition objectives, target customers, core products, marketing models, product selling points, exhibition selection and other aspects.

Second, exhibition planning should focus on results. The requirements are mainly reflected in the display effect, booth design effect, user experience effect, booth marketing effect and user reception effect.

Then, the exhibition planning should focus on publicity. The promotion and promotion work is the key point of the exhibition planning. It is required that the company should master a variety of publicity methods and techniques, and should pay attention to the different propaganda requirements of the three stages before, during and after the exhibition.

At the very least, exhibition planning should focus on the operating system. The operation system is related to every aspect of the exhibition and has a significant impact on the smooth progress of the exhibition. Therefore, it is necessary to pay attention to the use of inspection management tools, the establishment of the team structure, the continuous optimization of the sales process, and the promotion and operation of the exhibition.

All in all, companies need to pay attention to all aspects of exhibition planning and attacks. In summary, companies need to understand the four basic requirements of exhibition planning, including exhibition planning positioning, effects, publicity and operation systems.

Which company is good for the exhibition company--Jiuzhou has more than 20 years of experience in the exhibition planning field, and has made extraordinary achievements in the field of exhibition planning.

Jiuzhou planning group, after more than 20 years development with 100,000 successful cases, professionally concentrates on the planning of all kinds events,like launch ceremony, completion ceremony, signing ceremony , foundation stone laying ceremony, opening ceremony and so on.Jiuzhou planning international chain is a high-end transnational planning company.

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