There are seven festivals during the year: New Year's Day, Spring Festival, Ching Ming Festival, Labor Day, Dragon Boat Festival, Mid-Autumn Festival and National Day. These festivals are more suitable for companies to organize events, but also a time when it is easier to enhance the brand's influence during the year. When the company develops to a certain stage, how many large-scale business activities will be held to further promote the company or promote the company's development.
So today, let’s talk to you about the characteristics of event planning and the event planning company
Characteristics of event planning:
1. Deep interpretive. A good event planning can clearly express the needs of customers. Its strong deep interpretation performance is unmatched by traditional advertising.
2.Public relations. General event planning is mostly around a theme. Through these titles, the brand image can be well established. Make consumers get spiritual satisfaction based on the value of the product. Its PR performance is very strong.
3. Mass communication. It is understood that a good event planning will definitely pay special attention to the participation and interaction of the audience, which can invisibly promote the brand in the masses.
4, time delay. Good event planning is possible for secondary communication. Why do you say this? Because the good event planning will be reprinted by many media after the release, in the process of reprinting, the impact of event planning is slowly delayed.
It can be said that if the company wants to develop better, it should hold some large-scale business activities. Moreover, when holding business events, we also need to prepare some gifts for the guests to achieve the purpose of promoting the company's culture, products and so on.
So how do we choose this gift? What points should it have? First of all, in the preparation of gifts, large-scale event planning, we should be clear about a large event planning company, its existence is mainly to achieve the effect of publicity, then it It must be propaganda. If the guest sees the gift at the moment of the big event planning, you can understand the promotional role of the business gift, can understand the company's culture, image, etc., then the gift preparation is very successful and valuable.
Of course, in addition to this, the business gifts we prepare should also be unique. In fact, this is not difficult to understand. If the gifts you prepared are often seen by everyone, then it lacks a new idea. It is difficult to make this business gift impress the guests. Therefore, in order to let the guests see the gift when they can shine, we should make it unique when preparing, large-scale event planning, and the quality must be guaranteed.
When planning an activity, it must first be based on the actual problems of the company itself (including the time and place of the company's activities, the expected cost of the investment, etc.) and the market analysis (including the competitor's current advertising behavior analysis, target consumer group analysis, consumers). Psychological analysis, product characteristics analysis, etc.) make accurate judgments, and after conducting SWOT analysis, it is more important to extract the current more important issues, and it is only a topic that is more worthy of promotion. In an activity, you can't do everything. Only a more important message is conveyed to the target consumer group. It is called "doing something, not doing something", so that the information that you want to convey can be more fully conveyed to The target consumer group can attract the attention of the audience and it is easier to remember the information you want to express.
The popular annual conference program in the workplace
Many companies don't know how to arrange the programs of the annual event. When the company's annual meeting plan is planned, it needs to know the arrangement, and at the same time, it can save the company's expenses while ensuring the effect. Today, I will introduce the company’s annual meeting program:
Dance
There are many kinds of dances, such as ballet (estimated difficulty), modern dance, street dance, sign language dance, etc. The number of people who need dance is also more suitable for the whole department to jump. The clothes can be unified very well.
2. Catwalk
Modern costumes, costumes, cheongsams and other catwalks are all available. Such a catwalk is a relatively small number of people who will do it, but if you choose both a challenge and a more alternative program, you can stand out.
3. Pieces
This funny is more powerful, but it also requires skill. In the absence of any other strong features, you can choose this. As long as you laugh, the bag is thrown, it is still good.
4. Sing
Chorus, or solo, this is the show that has appeared in the annual meeting. Because it is relatively simple, and if you want to sing well, it is not easy. You need to choose the right song!
5. Magic
Performing magic, this requires innovation and certain skills. It can't be learned overnight. There must be some skill accumulation in the early stage.
6. Kung Fu
Kung Fu performance, this is a specialty class. I remember that Xiao Bian has seen several male colleagues at the company's annual meeting and performed a lot of kung fu.
Jiuzhou planning group, after more than 20 years development with 100,000 successful cases, professionally concentrates on the planning of all kinds events,like launch ceremony, completion ceremony, signing ceremony , foundation stone laying ceremony, opening ceremony and so on.Jiuzhou planning international chain is a high-end transnational planning company.
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